Plausibly Exogenous [1675] - Word-of-Mouth (09/03/2024)
LHS Variable
Product demand
RHS Variable
Online word-of-mouth
Source of Exogenous Variation
Temporary block of the Chinese microblogging platform Sina Weibo due to political events
- Seiler, Yao, and Wang (2017), “Does online word of mouth increase demand?(and how?) Evidence from a natural experiment”