Plausibly Exogenous [1861] - Facebook Outage (03/08/2025)

LHS Variable
Online news consumption

RHS Variable
Social network

Source of Exogenous Variation
Global Facebook outage, which provides a natural experiment by exogenously reducing social media referrals while leaving other sources unaffected

- Sismeiro and Mahmood (2018), “Competitive vs. complementary effects in online social networks and news consumption: A natural experiment”